Agyness Deyn for Dr. Martens – A Bold Collaboration

Dr. Martens are a staple of British alternative style. Generations have taken the footwear to their hearts, and the brand has come to represent underground UK youth in all its subversive glory.

Dr. Martens are an icon you can buy into – from teenagers outstretching their shackles in suburban towns and villages, to urban creatives wanting to signpost their credentials.

Spotting an alternative spirit from North of England roots, the partnership between Dr. Martens and Agyness Deyn could almost be foretold. There are countless young Agynesses in the northern suburbs. Girls and boys rebelling against their situations awaiting their vibrant futures, separating themselves from their peers. “I am different. I am not you.” They may not have Agyness’s model potential but they have their own dreams to escape mundanity.

For Agyness Deyn, Dr. Martens signify her very British desire to be different. “I have always had a really intense relationship with Dr. Martens, right from my first pair back when I was 13, which I bought as a combination of showing that I wanted to rebel against my parents and they were the coolest boots that I could get away with wearing to school which stood for something that gave me my own stamp of originality.”

The Agyness Deyn for Dr. Martens collection includes clothing, footwear and accessories. Taking inspiration from both the brand and Aggy’s own personal heritage, the pieces have been influenced by popular cultural references from music, film, TV and style. The style takes the grunge aesthetic that matches Agynesses style ‘age’ and merges it with modern styling, quality prints, and bright colour pops.

Pieces include classics like the parka jacket in Khaki cotton twill fabric with a detachable quilted lining in bright orange, and a fully reversable bomber jacket in plain black with a colourful daisy print lining. The daisy print theme continues with a long, button-up empireline dress. A grunge-inspired jumpsuit comes in a brushed cotton, using Dr. Martens quality shirting fabrics with a new green and navy shadow check. And knits are either a varsity-style cardigan with a navy and red graphic pattern and corozo buttons, or a slouchy grey and black jumper, in a jacquard pattern.

Perhaps the stars of the show are the striking heart-shaped satchel bag in Dr.Martens quintessential smooth leather in black or cherry red, and the signature Dr. Martens boots – an over-the-knee lace-up boot in black leather combined with elasticated lycra for a snug fit. Classic Dr. Martens silhouettes are also offered with a lace-up velvet Creeper shoe, strappy leather ankle boot and patent 10 eye boot in traditional DM’s black and cherry red.

The Agyness Deyn for Dr. Martens collection is available from Dr. Martens stores in the UK, US and Asia, and online at www.drmartens.com

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