Capture the Sound of Summer – Carling Zest Exclusive Tracks

Music Article by Tom Hesketh

Carling Zest captures the Sound of Summer with DJ Food, Jaguar Skills and DJ Yoda plus win a rather special fully paid trip to this year’s V Festival

How do you capture the sound of a British Summer? The sound of bumble bees a buzzing, lapping seaside waves, the chime of crickets on a long, hot lazy day.  Well to celebrate its launch Carling Zest has laid down a challenge to 3 of the UK’s most respected artists and DJs. DJ Food, Jaguar Skills and DJ Yoda were invited to produce their exclusive tracks using only the sounds of British summertime. The tracks and the accompanying video can be seen at youtube.com/carlingzest.

 

These innovative compositions are part of the new Carling Zest ‘Summer Bottled’ ad campaign that aims to conjure up what makes for a Great British summer. All 3 artists were given a palette of 32 summer sounds and matching video clips to work with, and have come up with some refreshingly different tunes which vary in style from Yoda’s mix of Latin house and hip-hop to the summer style chillout of DJ Food.

“Sunspot is all about nostalgia for summer holidays in the 70s, that feeling of not having a care in the world. The sound of bees is the track’s hook they’re so much more than just a sound effect – they’re totally essential to the rhythm,” said DJ Food.

It’s not just top music producer’s though who can create a track in this way. Later in May any budding musician will be able to get involved via the Carling Zest app. So you too will be able to bend and twist those summer sounds into your own 2 minute track. To top it all the best three picked out by DJ Food, Jaguar Skills and DJ Yoda  will win a rather special fully paid trip to this year’s V Festival. Following the YouTube app launch, mobile and tablet lite versions will also be available.

Carling Zest is summer drink through and through with a light citrus flavour at 2.8% ABV. It is currently available in bottles throughout in stores and bars across the country. Carling Zest is limited edition and will only be available to buy until the end of September.

Music Article by Tom Hesketh

Tags:

You May Also Like

Jane Weaver: Interview on eve of ‘Loops in Secret Society’ tour

With her solo, audio-visual ‘Loops in Secret Society’ tour kicking off this October, Jane ...

Wes Anderson

The charming world of Wes Anderson

The charming world of Wes Anderson – words Bojana Duric Wes Anderson’s filmmaking has ...

Is Tropical album ‘I’m Leaving’ takes new direction

Leaving behind their DIY electro-pop-rock roots of 2011’s ‘Native To’ for the finely tuned, ...

reel syria bill drummond

Bill Drummond on Reel Syria 2012 – Artist Feature

Artist Feature – Bill Drummond The idea behind Reel Syria is to showcase Syrian ...

Laughing all the way to the Banksy – A day out at Dismaland

words Chris Townsend Opening this week on the seafront at Weston-Super-Mare (which looks like ...

The Household Box – Art Inspired Boxed-Book

The Household Box aims for a broad and ubiquitous demographic. The lifestyle companion is ...